When I was taking strategic marketing and business development courses at N.Y.U., one of the best things I learned was the importance of doing regular S.W.OT. analyses.  I actually do them twice a year because after doing each analysis — if I take my cues from the previous one —I make changes that alter my business for the better. S.W.O.T. — …

Use the S.P.A.N. method to create the year you want! Hall of Fame hockey player Wayne Gretzky once said, “I skate to where the puck is going to be, not where it’s been.” As we continue to adjust to our COVID-19 world I’ve been planning my next steps: I’m creating more programs for entrepreneurs, I’m researching  neighborhoods in which I …